Waymaker Group helps visionary leaders in middle-tier markets build inclusive, innovation-driven economic development strategies that bring prosperity and opportunity for all.

We know cities, companies and higher education are under extreme pressure.

Public and private sector organizations will see decreases in revenue this year leaving significant budget shortfalls. How do leaders plan in these conditions, even as digital transformation accelerates?


of cities face budget shortfalls this year due to COVID-19


of all cities report unanticipated spending increases this year on top of declining revenues


average budget shortfall for higher education institutions

*Source: National League of Cities, Inside Higher Ed

We believe every city has an opportunity to thrive.

Several paths of funding have been made available to support institutional recovery and infrastructure building efforts. Waymaker has specialized strategic and technical expertise in these areas. With our guidance, leaders won’t have to navigate funding opportunities alone.

Economic Development Administration funding available to communities for recovery efforts and infrastructure

FCC’s Rural Digital Opportunity Fund to expand rural broadband deployment

in New Markets Tax Credits financing delivered through 2018 to distressed communities

We believe embracing change is part of building economic resiliency.

Waymaker knows institutions are not in an immediate position to completely overhaul their strategic plans, but we know reassessments of plans are in order in light of COVID-19. Our team has decades of experience in building and rebuilding economies, and in transformational change.

wmg icons assess market strengths

CEDS Assessment

waymaker brand icons remote work assessment

Remote Work Assessment

wmg icons build entrepreneurial ecosystems

Industry Diversification and Resilience Assessment

wmg icons prioritize strategic partners
Entrepreneurial and
Co-working Analysis
wmg icons new innovation center

 Innovation District Analysis

We believe digital adoption can build sustainability.

While the pace of digital adoption may be overwhelming, Waymaker brings deep innovation experience to economic development. We are uniquely qualified to translate how these unique industry trends will impact your community.


of U.S. workforce hold jobs compatible with work-from-home (WFH)


of executives say WFH lowers operational costs


of companies plan to permanently shift to more remote work post-COVID

MONTHS: Estimated amount of time companies expect to fast-track 5 years-worth of automation and digital change

*Source: Gartner, Global Workplace Analytics, Forbes

“Every city needs somebody like Julie Huls. Julie has a unique talent to position stakeholders ahead of the curve while managing the fears and resistance typically associated with change. Her energy, vision, professionalism and attention to detail are unmatched.”

~Hugh Forrest, Chief Programming Officer, SXSW

“Waymaker Group is an asset for any region trying to grow. Their ability to bring together leaders across entire spectrums was critical in making Austin the tech hub it is today and a testament to their transformational leadership ability.”

~Joel Trammell, CEOBlack Box

How can Waymaker help your city?

Learn how Waymaker can accelerate your tech economy and mobilize your city's leadership.
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